Strategic Business & Tax Advisory for Beauty Businesses

tax strategy.
business structure.
financial freedom.

Pretty Profits helps beauty business owners make smarter financial and strategic decisions. We work with salon owners, estheticians, cosmetologists, beauty influencers, and beauty brand founders to create financial clarity and build companies that generate real profit, not just revenue. Through business strategy, financial systems, and advanced tax planning, we help you structure your company correctly, optimize profitability, and scale with confidence. This is not basic tax help; this is strategic advisory for beauty founders building long-term wealth.

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Confident beauty professional achieving financial success.

About us

Where Beauty Businesses Become Assets

Pretty Profits is a beauty business strategy and financial advisory firm designed for founders who want more than survival. We help salon, spa, and suite owners, estheticians, cosmetologists, beauty influencers, and beauty entrepreneurs structure their businesses correctly, implement financial systems, optimize profitability, and design smart tax strategies that protect and multiply what they earn. Running a beauty business is one thing.
Building a scalable, wealth-generating asset is another.

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Modern beauty salon interior representing the connection between beauty, business, and financial growth.
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Mission

Empower beauty business owners and founders to understand, build, and protect their wealth through smart business decisions and financial strategies.

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Vision

To empower beauty industry professionals with the clarity needed to achieve true financial freedom and build a lasting legacy that transforms their lives, families, and communities.

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Philosophy

We believe in merging passion with financial wisdom to build lasting wealth and success in the beauty industry.

Pillars

The Core Values

Guided by Principles. Driven by Purpose. Committed to Excellence.

Empowerment

We provide all beauty industry professionals with the tools, knowledge, and confidence to take control of their business, finances, and legacy.

Education

We set the standard for financial literacy and wealth education in the beauty industry by offering high-quality, expert driven insights and curriculum that drive real results.

Intention

We bridge the gap between beauty and business through systems, structure, and financial frameworks that support growth, profitability, and sustainability.

Integrity

Transparency and trust are at the heart of what we do.  We are committed to ethical, honest guidance that puts our community's best interest first.

Expansion

We inspire beauty entrepreneurs to think bigger, invest smarter, and scale confidently. We evaluate entities, operations, and pricing to support long-term success and generational wealth.

WHAT WE DO

First we build your business, then we build your wealth.

Structure. Systems. Strategy. Advisory.

Structure

Entity Structure & Contract Agreements

We design the legal and operational foundation your business runs on. We ensure your contracts, entity structure, business formation documents, commission models, and payroll classifications are aligned and compliant.

  • Contract drafting & review

  • Entity design

  • Commission model structure

  • Payroll classification strategy

  • Operational risk review

Phase 1

Systems

Financial Systems & Profit Architecture

We build financial visibility into your business so decisions are driven by data, not deposits. Without real-time visibility and margin discipline, revenue growth often hides structural inefficiencies. We implement systems that clarify profitability.

  • Cash flow visibility systems

  • S-Corp timing analysis

  • Profit architecture design

  • Margin optimization strategy

  • Business operations

Phase 2

Strategy

Strategic Tax Planning & Positioning

We develop proactive tax strategies, not reactive filing. We align your structure with compliant, defensible, and strategic tax positioning. We position you ahead of exposure instead of responding to it.

  • Tax positioning analysis

  • Advanced Tax Planning

  • Tax filings and extensions

  • Entity-based tax optimization

Phase 3

Advisory

Wealth Advisory & Expansion Strategy

We align business profitability with long-term wealth creation and advanced growth planning. Once structure and profitability are secure, capital must be positioned intentionally through investment strategy, retirement alignment, and business expansion .

  • Retirement strategy design

  • Investment account alignment

  • International structuring

  • Mergers & acquisitions advisory

Phase 4

Where Every Client Begins

Our Program Starts Here:
The Gateway to Pretty Profits

Real wealth is not built overnight.
It is built through clarity, structure, and strategic decisions.

The Financial Intensive is our starting point, a focused strategy session designed to stabilize your numbers, review your structure, and identify operational inefficiencies and profitability gaps.

From there, the Beauty Business Audit provides a structural and financial deep dive. This is where we analyze financial systems, contracts, entity structure, business operations, cash flow, and tax positioning to determine your next level of growth and recommend the appropriate experience within our ecosystem.

Take the First Step to Clarity

  • Club Tier

    A Lifestyle Club for Beauty Pros:
    A New Status Quo

    A global lifestyle society for beauty pros, beauty creators, and beauty enthusiasts interested in travel, wellness, and elevated experiences.

    • Curated Travel Experiences and Luxury Retreats

    • An elevated community of women redefining success

    • Holistic alignment of lifestyle, leadership, and legacy

    • Houses rooted in Beauty, Business, Brains, and Body

    • International luxury retreats and destination experiences

    $197

  • Silver Tier

    Pretty Profits Experience:

    This 30 Day Financial Clarity & Business Structure Intensive is the first step to mastering your money and elevating your business.

    • Get the clarity, systems, and strategies you need to transform chaos into cash flow.

    • Self-paced online course with five modules:
      1. Beauty & Business; 2. From Chaos to Cash;
      3. Get Paid, Stay Paid; 4. Smart Systems;
      5. From Beauty to Bank

    • Step-by-step business structure & money management training

    • Tax strategy made simple for beauty professionals

    • Three live strategy sessions: kickoff, midpoint implementation, and final decision review

    $997

  • Gold Tier

    Beauty Business Experience

    This 6 week group cohort is where beauty meets business and your brand begins to scale. Build confidence, structure, and profitability with the guidance of an expert who’s walked your path.

    • Everything in the Pretty Profits Experience, plus:

    • Six-week live coaching program & real-time accountability

    • One Private 1:1 Financial clarity strategy session

    • Private community access for ongoing support

    • Done-for-you templates & guided financial check-ins

    $2,497

  • Platinum Tier

    Beauty Books Experience

    During this 90 day experience, you will step into your CEO energy & master your finances like a pro and position your beauty brand for long-term wealth.

    • Everything in the Beauty Business Experience, plus:

    • Bi-Weekly 1:1 strategy calls during the program

    • Advanced tax-savings planner & investment roadmap

    • Personalized business & financial analysis

    • Priority access to Q&A sessions and resources

    $3,997

  • Diamond Tier

    Beauty Business Advisory

    Annual Private Business Advisory. Application Required . Limited Clients Accepted.

    • For established beauty founders ready for executive-level business strategy and personalized financial leadership.

    • This high-touch advisory experience includes advanced tax strategy, profitability optimization, entity structuring guidance, and custom wealth planning aligned with your long-term goals.

    • This is not a course. This is strategic partnership for beauty business owners building legacy-level wealth.

    • FREE tickets to our 3 day luxury and learn Miami retreat

    • Membership in A New Status Quo, the exclusive travel, wellness & business community for beauty professionals ready to live luxuriously on purpose

    $9,997

benefits

Program Benefits

Boss Up, Glow-Up, and Level Up

  • 1

    Financial Empowerment

    • Master Financial Systems: Learn how to organize your income, expenses, and taxes with ease, so you can stop feeling overwhelmed and start feeling in control.

    • Build Wealth: Create a sustainable investment portfolio that generates long-term wealth, even as you continue to grow your beauty career.

    • Tax Optimization: Understand how to reduce tax liabilities legally and maximize your deductions by leveraging industry-specific strategies.

  • 2

    Business Growth & Stability

    • Business Entity Setup: Gain step-by-step guidance on choosing the right business structure (LLC, S-corp, etc.) to protect your assets and position yourself for success.

    • Profit-First Mindset: Shift from paycheck-to-paycheck living to running a thriving business with clear profit margins and financial goals.

    • Scalability: Learn strategies to scale your beauty business effectively, whether it’s through additional services, hiring a team, or expanding your brand.

  • 3

    Time & Energy Freedom

    • Streamlined Systems: Implement financial and operational workflows that save you time and reduce stress.

    • Work-Life Balance: Build a business that supports your life goals without constantly feeling overworked.

    • Confidence in Decisions: Make informed financial and business decisions without second-guessing or fear of making costly mistakes.

  • 4

    Personal & Professional Growth

    • Education Tailored to Your Industry: Access financial and tax training that directly relates to the unique needs of beauty professionals.

    • Community Support: Join a network of like-minded individuals who share your challenges and aspirations, offering inspiration and motivation.

    • Skill Building: Enhance your entrepreneurial mindset with practical tools and insights to lead and innovate in your business.

  • 5

    Exclusive Opportunities

    • Membership Club: Gain entry to a private network where you’ll find advanced training, exclusive events, and personalized coaching.

    • Travel and Wellness Experiences: Participate in wellness retreats and couples trips designed to recharge your body and mind while networking with peers.

    • Customized Coaching: Receive tailored guidance that addresses your specific financial and professional goals.

  • 6

    Legacy & Long-Term Impact

    • Generational Wealth: Build financial systems that allow you to pass on wealth and security to your family.

    • Reputation Growth: Position yourself as not just a beauty professional but as a savvy entrepreneur and industry leader.

    • Financial Independence: Create a sustainable foundation that gives you freedom from financial stress and allows you to focus on your passion.

Hey Babe!

Hi, I'm Chontay! As an International Tax Attorney and Licensed Cosmetologist, I am filling the gaps between beauty and business to help beauty professionals build and protect their wealth. I founded Pretty Profits to provide financial education, tax strategies, and investment guidance for hairstylists, estheticians, nail techs, and other beauty entrepreneurs. With my background in international tax strategy, I realized that while big corporations have experts managing finances, beauty pros often lack the tools to maximize their income and build wealth. Through Pretty Profits, I teach professionals how to structure businesses, manage cash flow, minimize taxes, and invest wisely to create lasting financial success.

Chontay, founder of Pretty Profits, empowering beauty professionals to build and protect their wealth.

Discover how Pretty Profits builds your wealth.

Take charge of your finances and start building real wealth today!

Chontay, founder of Pretty Profits, empowering beauty professionals with financial and business education.

Trusted by Ambitious Beauty Professionals Nationwide.

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Connect with beauty professionals from 50+ states across the United States.

Engage with beauty professionals from all 50 states, building valuable connections and learning from a diverse community. Strengthen your network, exchange ideas, and grow together in the ever-evolving beauty industry.

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Diverse group of beauty professionals across the United States connecting through Pretty Profits communityDiverse group of beauty professionals across the United States connecting through Pretty Profits community.

Didn’t find your answer?

No worries! If you have any other questions or need more information, feel free to reach out directly.

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info@myprettyprofits.com

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954 837 3311

Frequently asked questions

Who is this course for?

This course is for beauty professionals looking to take control of their finances, build wealth, and grow their business. Whether you're a hairstylist, esthetician, nail tech, or beauty entrepreneur, this course will help you understand financial strategies, minimize taxes, and create long-term financial success.

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How long do I have access to the course?

You’ll have lifetime access to the course, so you can learn at your own pace and revisit the material anytime you need. For more details, please check our course page!

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What tools will I need for this course?

You’ll need a computer or mobile device with internet access, a notebook for taking notes, and a willingness to apply what you learn to your beauty business. We’ll provide all the resources and tools you need throughout the course!

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Ready to see the difference in your beauty business? Let’s make it happen!